Businesses today are accepting the LGBT+ community with an open heart and these brands are 8 of the many that give back for Pride Month. These brands 1-800-Flowers.com, VENVS, Black Baccara, Sanuk, Alexander Daas, Bath & Body Works, Swoveralls, and Converse.
Brands That Are Giving Back
- Apple Apple is celebrating Pride Month with a new campaign called “Proud to be an Apple.” The campaign features apple products that are proud of their LGBTQ+ heritage. The company has also created a website and social media accounts for people to share their stories about being proud to be an apple.
- Adidas Adidas is celebrating Pride Month with a new campaign called “Proud to Be an Adidas.” The campaign features Adidas products that are proud of their LGBTQ+ heritage. The company has also created a website and social media accounts for people to share their stories about being proud to be an Adidas.
- Coca-Cola Coca-Cola is celebrating Pride Month with a new campaign called “Proud to Be Coke.” The campaign features Coke products that are proud of their LGBTQ+ heritage. The company has also created a website and social media accounts for people to share their stories about being proud to be Coke. The 8 brands mentioned below are all celebrating Pride Month in different ways, so it’s hard to say which one is the most prideful. However, if we looked at the most prideful brand in each category, it would likely come out as Apple or Adidas.
The Found Family promotion coincides with Converse’s eagerly awaited annual Pride collection. The apparel and footwear collection offers customizable designs through Converse By You along with more heroic styles that were released throughout June. This year’s collection features a variety of colors and styles to choose from, so be sure to check it out!
Amorphous releases a limited-edition scent to benefit the community during Pride Month. This year’s scent was Love is Love, and 50% of all earnings were donated to New Alternatives which helps homeless LGBT+ kids in New York City.
How brands did celebrating Pride Month 2022?
- Coca Cola
- Pepsi
- Ford
- Chevrolet
- Hershey’s
H&M ran My Chosen FamilyWalmart ran Pride & JoyUnder Armour ran United We WinNike Be True ran Sport is LoveOld Navy ran We Love All LoveMadewell ran Love to AllJ. Crew ran Pride Is For EverybodyHollister ran Live Loud! Live Proud!
Disney ran a campaign called “Proud to be Pride” which supported the LGBT+ community and partnered with non-profit organizations to donate.
Conclusion
Society is moving forward along with the corporates and for today’s generation, being a part of the LGBT+ community is no longer a topic of shame. Even the corporates support the LGBT+ community and this is a long way to go. The corporates extend their assisting hand by giving back to the community through different campaigns all throughout Pride Month, but as we shall say, Every Day is a Pride Day, and Every Month Should be A Pride Month! Only then will we form a genuine all-inclusive community.
A1. Pride Month is a time for brands to show their support for LGBTQ+ people and organizations. This year, many brands are giving back with special deals or events.
Some brands give back Pride Month because they believe in equality and want to support the LGBT+ community. Others do it because they see it as a way to connect with their customers and show that they care about them. Regardless of the reason, it’s great to see so many brands participating in Pride Month. ..
Yes, Indian brands have accepted Pride Month.
However, there are also some brands that do not celebrate Pride Month and instead choose to use it as an opportunity to promote their own agenda or products. These brands often use the month as a way to market themselves to a specific audience or market their product in a more derogatory way.
The first brand to support LGBT+ openly was Apple.
Absolut Vodka was the first brand to support the gay community in a full-page advertisement in a homosexual magazine around 50 years ago. ..